February 26, 2024

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new - HYPER LONGEVITY(R) and More!

Coming soon. Updates to our best selling supplements!
May 13, 2023

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Aronia Berry for Cardiovascular Endothelium Health

Aronia berry, also known as chokeberry, is a dark purple fruit that grows on shrubs native to North America. It has been studied for its potential health benefits, including its effects on cardiovascular health.

Research suggests that aronia berries may help improve cardiovascular health by reducing inflammation, decreasing blood pressure, and improving blood lipid profiles. The high antioxidant content of aronia berries may also play a role in protecting against cardiovascular disease.(1)

Another study published in the journal Nutrients in 2017 found that aronia berry supplementation for eight weeks improved endothelial function in individuals with mild to moderate hypertension. Endothelial function is an important measure of cardiovascular health as it relates to the ability of blood vessels to dilate and contract.(2)

VASCULAR VX  (Aronia Berry)



1. La Sayec, M, et al. The effects of Aronia berry (poly)phenol supplementation on arterial function and the gut microbiome in middle aged men and women: Results from a randomized controlled trial. Clin Nutr. 2022 Nov

2. Loo, Brit-Marie. Consumption of chokeberry (Aronia mitschurinii) products modestly lowered blood pressure and reduced low-grade inflammation in patients with mildly elevated blood pressure. Nutr Res. 2016 Nov.

April 06, 2023

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NEUROTREX® Botanical Support for Memory and Brain Health

NEUROTREX® is a memory support formula, which uses scientifically researched botanicals which support brain health and neuron functioning.



October 09, 2022

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YELLOW LONGEVITY is a premier anti-aging formula comprising many yellow colored natural ingredients, shown to have anti-aging properties.



May 12, 2022

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VASCULAR VX™ - Support for Vascular Health

Vascular health is associated with healthy endothelium, the lining which compose the arteries and maintains blood flow. When healthy blood flow is maintained, tissues and organs of the body receive oxygenated blood with anti-aging nutrients.

Important factors of healthy blood flow:

  • Vascular Endothelium - . Aging causes dysfunction (including inflammation) of the lining of the arteries (the endothelium). As a result arteries become stiffened and less functional. 
    • Aronia berry - Inhibits inflammatory TNF- α induced inflammation of the arterial lining., including suppression of vascular cell adhesion molecule-1. These effects are  anti-atherosclerotic, and help maintain younger arterial function.(1)  Further, administration of aronia berry was shown acute improvement of flow-mediated dilation (FMD), arterial stiffness, blood pressure and  heart rate in male subjects.(2)
    • Apigenin - Restores arterial function in aging by mitigating endothelial stiffening, inflammation and oxidative stress.(3)
    • Saffron - Induces endothelium relaxation via two mechanisms: Via nitric oxide synthesis and effect on vascular smooth muscle,(4) Also saffron inhibits vascular inflammation.(5)
    • Cynara scolymus (Artichoke) - Regulates nitric oxide synthase in support of endothelium relaxation.(6) A study of heart disease in Spain demonstrated an association of decreased mortality due to cardiovascular diseases and cynara scolymus consumption.(7)


 VASCULAR VX™ (Aronia berry | Apigenin | Saffron |Cynara scolymus)



(1) Iwoshima T, et al.  Aronia berry extract inhibits TNF-α-induced vascular endothelial inflammation through the regulation of STAT3. Food Nutr Res, 2019.

(2) Istas G, et al. Effects of aronia berry (poly)phenols on vascular function and gut microbiota: a double-blind randomized controlled trial in adult men. Am J Clin Nutr. 2019

 (3) Clayton Z, et al. Apigenin restores endothelial function by ameliorating oxidative stress, reverses aortic stiffening, and mitigates vascular inflammation with aging. Am J Physiol Heart Circ Physiol. 2021

(4) Rzavi B, et al. Saffron Induced Relaxation in Isolated Rat Aorta via Endothelium Dependent and Independent Mechanisms. Iran J Pharm Res. Summer 2018.

(5) Song L, et al. Crocetin Inhibits Lipopolysaccharide-Induced Inflammatory Response in Human Umbilical Vein Endothelial Cells. Cell Physiol Biochem. 2016

(6) Li H, et al. Flavonoids from artichoke (Cynara scolymus L.) up-regulate endothelial-type nitric-oxide synthase gene expression in human endothelial cells. J Pharmacol Exp Ther. 2004.

(7) Amendo-Pena A, et al. Production of Vegetables and Artichokes Is Associated with Lower Cardiovascular Mortality: An Ecological Study. Int J environ Res Public Health. 2020

    Saffron - Cardiovascular Benefits

    Cardiovascular disease is a significant causative factor in mortality. Saffron has important anti-aging benefits including improvement of cardiovascular health. The bioactive constituents of saffron (Crocin and Crocetin) play major roles in cardiovascular fitness.

    Significantly, saffron may therapeutically provide cardiovascular benefits in the following manner: (1)

    • Hypertension / Blood Pressure.- Studies indicate that saffron may lower diastolic blood pressure. Much of this involved relaxation of blood vessels. Further saffron may increase nitric oxide levels, which also promote lowering of blood pressure.
    • Inhibit LDL Cholesterol Oxidation -  As a potent antioxidant, saffron has been shown to inhibit LDL oxidation. Oxidized LDL is a component of atherosclerotic plaques.
    • Inhibits Foam Cell Formation - Macrophage foam cell formation is a critical stage in the development of atherosclerosis. Active saffron components crocin and crocetin inhibit foam cells from developing.
    • Inhibits Vascular Cell Adhesion Molecule-1 (VCAM-1) - Another important factor in atherosclerosis development. Again, VCAM-1 is suppressed by crocin and crocetin.


    VASCULAR VX™  (Includes Saffron with Crocin and Crocetin)



    (1) Roshanravan N, et al. The therapeutic potential of Crocus sativus Linn.: A comprehensive narrative review of clinical trials. Phytother Res. 2022 Jan


    Meso Zeaxanthin and Vitamin D - May counter Age-Related Macular Degeneration (AMD)

    Age Related Macular Degeneration (AMD) is characterized by retinal inflammation and oxidative stress. Chronic degeneration of the retina is related to the unbated toxic pathologies of these stressors. Lab research, using human retinal pigmented epithelium cells, indicates that the combination of Vitamin D and Meso Zeaxanthin, may provide value to early stage AMD.(1)


    VISION VITALITY (20mg of Meso Zeaxanthin per dose)



    (1) Lazzara F, et al. Effects of Vitamin D 3 and Meso-Zeaxanthin on Human Retinal Pigmented Epithelial Cells in Three Integrated in vitro Paradigms of Age-Related Macular Degeneration. Front Phramacol. 2021 Nov.

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